Positioning statements from brands you know and love.
Your brand’s position is the space you occupy in the hearts, minds and wallets of your customers. Naming your position and articulating why and how you are different and better is key to winning. We’ve curated a catalogue of inspiration from the best brands in the business to help you better understand how they position themselves and how you can, too.
Uniqlo
For...
individuals seeking affordable, high-quality, and versatile wardrobe essentials
who want/need...
a wide range of stylish, functional, and comfortable clothing for all seasons
we...
utilize innovative materials and technologies to create timeless, minimalist garments that cater to diverse lifestyles and preferences
because...
we believe in making quality clothing accessible and enjoyable for everyone.